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Interreg South Baltic 2021–2027 project

AIMused – Accessibility Integration and Artificial Intelligence for Museums

About the project

AIMused – Accessibility Integration and Artificial Intelligence for Museums – is the first initiative in the South Baltic region to combine artificial intelligence with accessibility in educational tourism. It aims to make the content and experiences offered by tourist attractions more accessible, so that everyone – regardless of age, ability or the way they perceive the world – can fully enjoy them.

The project brings together institutions of different kinds – museums, an aquarium, SMEs and universities. This cross-sector cooperation combines scientific, technological and social expertise to create tools that make tourism more inclusive, understandable and visitor-friendly.

Nautil is the project's technology partner. Our main task is to support the project in making the solutions it develops accessible, above all by building digital tools that help break down barriers and make discovering the world more intuitive.

Group photo of the project meeting participants indoors. On the right a roll-up banner with the AIMused and Interreg South Baltic logos and a note about EU co-funding.
A meeting of the AIMused project partners.

Project goal

Across Europe – including the South Baltic region – societies are ageing and the number of people with cognitive and accessibility needs keeps growing. According to Eurostat (2023), 27% of Europeans aged 16 and over report some form of disability. That is 101 million people, or one in four adults in the European Union.

Share of people with disabilities in the partner countries:

  • Poland – 24.4%
  • Germany – 28.2%
  • Denmark – 36.7%
  • Lithuania – 27.4%
  • Sweden – 22.6%

AIMused aims to improve the digital and information accessibility of tourist attractions and to create a more inclusive offer for people with diverse needs – including people with disabilities, older people and neurodivergent people. The project uses modern tools, including AI-based solutions, to help attractions adapt their content and communication to different audiences.

Presenting information in a way that is accessible to the widest possible audience strengthens their participation in cultural, educational and environmental experiences. That is why inclusive solutions are needed – so that everyone can take part in tourism and learning without barriers, in a way that suits their abilities.

A free-standing wooden totem with two screens in a brick interior. The left screen shows an “Accessibility” panel with icons for sight, hearing, mobility and touch; the right one describes the “Mill-Machine” exhibition. A participant is photographing the panel with her phone.
An accessibility panel at the entrance to an exhibition – one of the solutions seen during the study visits.

Project results

AIMused will set new standards for content accessibility in educational tourism. Through international cooperation, the project will deliver scalable and transferable solutions that can be implemented in different types of institutions – from science centres and museums to theme parks and natural heritage sites.

The project will produce:

  • Guidelines describing good practice in accessible tourism, universal design and plain language.
  • Digital and physical tools that improve access to content at tourist attractions.
  • Training and workshops for tourism and education professionals on communication, cognitive accessibility and the use of artificial intelligence to support visitors.
  • Scientific and popular-science publications summarising the project results and recommendations for the tourism sector.

All solutions will be tested in different countries of the South Baltic region together with people with special needs and accessibility experts.

Three study visit participants at a white architectural scale model with the river marked in blue. The guide points at part of the model while two participants hold their phones.
A tactile scale model of the site – an example of a solution that makes content easier to take in.

Project partners

The project is also supported by 11 associated partners from Denmark, Germany, Sweden, Lithuania and Poland.

A few dozen people posing with raised hands on a viewing terrace. Yellow shipyard cranes and a cloudless sky in the background.
Partners and associated partners during a project meeting.

Duration and budget

  • Project duration: 18 September 2025 – 18 August 2028
  • Total budget: EUR 2,076,967.75
  • ERDF co-funding: EUR 1,661,574.20

Find out more about the project

A conference room during a project meeting. A speaker stands beside a screen showing a group photo with the Interreg and AIMused logos. The wall reads “Mūsų gyventojai – Our inhabitants”; on the right a roll-up lists the project partners. Participants sit at tables with their backs to the camera.
A working meeting of the AIMused project partners.

The project has its own website and social profiles, where the partners share what is happening in AIMused:

We also write about our part in the project – see the Project news section at the bottom of this page, or follow Nautil on LinkedIn and on Facebook, where we post regular updates.

Interreg South Baltic. Co-funded by the European Union
Project co-funded by the European Regional Development Fund under the Interreg South Baltic 2021–2027 programme.

Project news